Planning an event can take from weeks to months, it really depends on the size and the details that the event involves. Having enough time allows you to comfortably cover different areas and prepare yourself for potential scenarios that might happen so you can consider various options prior the date. You always need more time than you think!

With our experience, planning private and corporate events requires a shorter period of time because guests usually have already confirmed their attendance and no details are needed to be released to the public. The only things that need planning are the event elements such as catering, entertainment, technical and venue.

However, when organising for a public event aiming at 100 to 1,000 attendees; the details should be released to the public and the media 2 months in advance. By positioning your event details correctly, people should be exposed to the information online and offline at least a few times before the event. This also gives the media plenty of time to include the information in their publications.

Article written by Entertaining Asia.

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